By SHELLEY TOPP
Outdoor clothing and equipment retailer Macpac will open a new pop-up store in Rangiora on Monday. The Australian-owned company, established by New Zealand environmentalist Bruce McIntyre in 1973, has a four-month lease on the former Paper Plus building on the corner of High Street and Conway Lane.
The store will provide jobs for five or six staff, all from Rangiora, during that time.
The idea is to test the feasibility of setting up a permanent shop in Rangiora.
“This is a good opportunity for us to test the area to see how receptive they are to a Macpac store in their neighbourhood,” Macpac’s content and community manager, Connor Benfield, says.
“If the community responds well, we will certainly consider looking for a long-term home in Rangiora,
“Rangiora is a tight-knit community and, as a Canterbury-based business, we are always looking for opportunities to help fellow Cantabrians embrace the outdoors.”
Although Macpac is now owned by Brisbane-based Super Retail, the Macpac business is still based in Christchurch, where it was established. “Macpac is very much a Kiwi brand,” Connor says. All of its products are designed by the company’s product design team in Christchurch, and tested in the New Zealand outdoors.
Manufacturing moved overseas in the mid-2000s.
The company supports ethical manufacturing, requiring sustainability and ethical practices, as well as quality and a commitment to innovation.